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GoPaintingCASE STUDY · Property Services

Turn phone-only quote intake into a system property teams can run themselves.

Industry
Property services
Challenge
Phone-only intake
Solution
Lead & job tracking
Outcome
Multi-region coverage
01BUSINESS CHALLENGE

The operating model could not absorb more volume.

  1. 01

    Quotes and job requests came in almost entirely by phone, with no structured way to capture, route, or follow up on them.

  2. 02

    Service information and coverage areas were hard for property managers to find or compare across the company’s many regions.

02THE SOLUTION

A connected way to run the work.

A marketing website built around the company’s services and regions, paired with an online quote and lead intake flow and internal tools for tracking and assigning incoming work.

03HOW IT WORKS

The key workflows, connected.

  1. 01

    Service discovery

    Property managers browse services and coverage by region instead of calling to ask what’s available.

  2. 02

    Quote intake

    Requests are captured through a structured online flow instead of phone calls alone.

  3. 03

    Lead routing

    Incoming leads are tracked and routed to the right regional team.

  4. 04

    Job tracking

    Internal tools give the team visibility into job status across regions.

04BEFORE / AFTER

A clearer operating model.

  • Before: Quotes handled entirely by phoneAfter: Online quote and lead intake
  • Before: No structured way to track leadsAfter: Central lead and job tracking
  • Before: Service coverage hard to find by regionAfter: Clear region-by-region service pages
05THE OUTCOME

What changed for the business.

  • Property managers and facility teams can request quotes and find relevant services online, any time.
  • The team gained a central system for tracking leads and jobs instead of relying on memory and phone logs.
  • The site and intake flow can extend to new regions without rebuilding the underlying system.
06TECHNOLOGY

Implementation in service of the business.

A custom marketing website, lead intake flow, and internal admin tooling, built to support quote requests and job tracking across a multi-region service business.

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